ALFA SKO
Stokka Advance GTX
Design: Mike Friton, Ingrid Brandth and AC Studio
Category: Footwear
Product material: Polyester, Nylon, EVA, Gore-Tex
Product weight: 380 g per shoe (EU 43) / 320 g per shoe (EU 39)
JURY'S STATEMENT
»I would buy this shoe«, said one jury member after testing the Stokka Advance GTX from Alfa Sko, the winner in the footwear category. The sneaker-like low-cut shoe is super comfortable, its snug fit supports the foot and gives good ground control. The sole offers the right balance of stability and good cushioning and the waterproof, breathable Gore-Tex membrane will keep the feet dry. Additional bonus: due to the integrated tongue you can put in on and off easily. The materials are bluesign approved. The weight is 380 grams per shoe (size 43).
PRODUCT USP
Ergonomics, cultural heritage, design and technology.
PRIMARY INNOVATION FEATURES
A tooling (midsole/outsole) based on the ergonomics of the foot in motion. Instant and long lasting comfort. Ergonomic and simplified patterned engineering. Dynamic fit built to facilitate natural motion. The shoes are designed to provide a healthy way of movement through an ergonomic tooling (midsole/outsole). This allows the foot to move in a natural way and will cause less impact on the body.
INTENDED SPECIFIC END USE
Urban hiking and day trips in the outdoors.
SUSTAINABILITY INFORMATION
The durable and Bluesign approved materials chosen in the product give the shoes a long lifespan. Alfa’s design philosophy is to reduce hyper consumption and use environmental responsible materials produced with high standards of animal welfare and working conditions.
Sustainability has been a part of Alfa since the very beginning. Material utilization was of major importance to the entrepreneurs behind the brand, and it still is. They emphasize on the importance of offering durable, high quality shoes, timeless design and to provide shoes that will last.
BACKSTORY
The products are designed by the reknown shoe innovator Mike Friton, with inspiration from the Norwegain and Alfas local heritage in Gran based on traditional local weaving.
Available in stores: February 2022
Recommended retail price: 189 €