ISBJÖRN OF SWEDEN
Dolphine Sun Jumpsuit
KIDS AWARD SS23
Statement from the Jury:
Swimsuits for children have been around forever, but the functionality and sustainability of the Dolphine Sun Jumpsuit from Isbjörn of Sweden is far ahead of the broad mass. The recycled fabric is partly made of old fishnets gathered in the ocean and has built in UV-protection. The product’s long life is another sustainability factor - it can be passed on to the next kid when outgrown. The jury also liked the idea of raising awareness among kids about the environmental challenges we face.
Design: Isbjörn of Sweden
Category: Kids
Product material:
78% recycled PA, 22% EA (Econyl)
Product weight: 350 g
PRODUCT USP
Made from ocean plastic waste (fishnets mainly) that are a threat to sea life, pilling resistant to minimize release of microplastics, resistant to sunscreen, oils and chlorine for long product life, shape retention and UV protection.
PRIMARY INNOVATION FEATURES
Made from ocean waste, sun protection.
INTENDED SPECIFIC END USE
Sun-protective swimwear.
SUSTAINABILITY INFORMATION
It’s a long-lasting product and it keeps plastic waste out of the oceans. Econyl; ocean plastic waste into fabrics. PFA-free materials. Isbjörn of Sweden aim for 50% reduction of Co2 by 2033, net 0 by 2045 in line with 2050 goal. Microplastic-free by 2026 and fully circular by 2030.
FUN FACTS OR BACKSTORY?
Born out of the idea to offer our customers swimwear that protects nautical life and oceans rather than polluting them.
Available in stores: Spring/summer 2023
Recommended retail price: ---