KnowledgeCotton Apparel
VENT CANVAS 200™ Classic Jacket
SUSTAINABILITY AWARD FW 25/26
Statement from the jury
Highly functional winter jackets made from windproof and water-resistant cotton have been around in Scandinavia for decades. Now Knowledge Cotton Apparel brings a new level of sustainability into the category due to its genuine holistic approach. The Vent Canvas 200 Classic Jacket is made from regenerative organic cotton and with as little plastic as possible. By 2030 Knowledge Cotton plans to be completely plastic-free. During testing, the jury stated that the jacket works great both in nature and cities. »We all love it«, one tester said.
Product USP
The VENT CANVAS 200™ Classic Jacket exemplifies versatility, crafted to perform seamlessly across diverse climates—from urban commutes to rugged outdoor adventures. Made entirely from 100% Supima organic cotton, this jacket combines breathability and water resistance, naturally expanding when wet to enhance protection. Equipped with Cotton DWR technology, it offers durability that outlasts synthetic fabrics, delivering exceptional wind resistance and reduced fabric noise. Practical details such as articulated sleeves, taped seams, reinforced areas, and multiple pockets ensure readiness for any journey. This jacket blends style, comfort, and reliable performance, elevating every experience across any environment.
Primary innovation features:
The VENT CANVAS 200™ Classic Jacket highlights pioneering innovation in high-performance garments made from 100% natural Supima cotton. Key features include:
• Dynamic Ventilation: The breathable cotton fabric opens for airflow when dry and seals against moisture when wet, ensuring optimal comfort and protection.
• Cotton DWR Technology: This water-repellent treatment preserves fabric durability and performance, offering synthetic-like protection while remaining entirely natural.
• Enhanced Wind Resistance: The tightly woven fabric, crafted under pressure and heat, provides exceptional wind proofing for challenging conditions.
• Natural Durability: Supima cotton fibers deliver strength and longevity, outperforming petroleum-based fabrics in resilience and eco-friendliness.
• Versatile Design: Tailored for adaptability, this jacket transitions smoothly from urban to outdoor settings, offering comfort, breathability, and a quiet, natural feel.
Intended specific end use:
The VENT CANVAS 200™ Classic Jacket is designed to be more than just a garment—it’s a reliable companion on life’s journey. From the energy of city streets to the tranquility of mountain trails, this jacket is made to accompany the wearer on any adventure. With thoughtful features, it’s built to be part of every memory, embracing each moment and every landscape. It becomes a part of the story, capturing the spirit of adventure and the connection to nature.
Fun facts or backstory:
KnowledgeCotton Apparel's dedication to crafting high-performance garments from 100% natural fibers stems from a profound respect for the planet and a mission to make a meaningful difference. Since its founding, KnowledgeCotton Apparel has maintained that the best performance gear originates from nature itself, offering exceptional breathability, durability, and environmental balance. By avoiding synthetic materials, which release microplastics into water, soil, and air, the brand aims to reduce the environmental impact of the apparel industry, presenting a cleaner, friendlier alternative. Their technical collection delivers high functionality in both urban and outdoor settings, showcasing that responsibility and style can indeed coexist.
Consumers play an essential role in KnowledgeCotton Apparel’s vision for a brighter tomorrow. By choosing natural fibers, individuals help reduce demand for plastic-based clothing, contributing to a cleaner, more resilient planet. KnowledgeCotton Apparel’s mission goes beyond creating clothing; it strives to foster a movement where mindful choices drive positive change. Together, the brand and its community work to shape a future where environmental responsibility is an integral part of every garment.
Designed by: Ana Kristiansson, Desinder
Product material: Organic Supima Cotton
Weight: 500g
Available in stores: January/February 2025
Recommended retail price: 270€