NORDSHIELD & SASTA
Nordshield x Sasta x Ventile
For the first time, antimicrobial treatment that doesn’t harm nature.
PRIMARY INNOVATION FEATURES
Sasta and NordShield have teamed up to further improve Sasta’s Ventile jackets. By using NordShield treatment, the nature-based protection offered by Ventile is enhanced even further, thereby providing further improvement to an already established design. It is their view that groundbreaking products are overrated, they favour a constant and sustainable improvement that mimics that of nature.
INTENDED SPECIFIC END USE
All-around outdoor, they do not believe in over-specialization.
NordShield is the first textile protection solution to use the power of nature, eliminating toxic compounds such as heavy metals and QUATs. By forming a molecule-thin layer on the surface, NordShield physically protects the garment from bacteria and virus, just as nature does. This not only eliminates odor but enchants the lifespan of the garment by reducing the need for washing. The treatment also reduces the need for DWR re-treatment.
FUN FACTS OR BACKSTORY?
Innovation in the outdoor industry often takes the route of radical improvement. While NordShield believe this is necessary, they also believe in a more Nordic design and innovation perspective, i.e. that of gradually improving designs, not chasing trends but chasing the optimal balance with nature.
NordShield enables a natural material like Ventile to function even better. The properties of NordShield protects the cotton from bacteria and thereby fungi, and also viruses, enabling the garment to stay fresh, clean and healthy even longer. This protects the investment of the user made in a natural high-quality garment and enables the product to further itself in any LCA scenario.
The NordShield invention simply comes from looking at pine trees and observing how they grow tall and strong, unhindered by diseases. The application of molecular-size rosin to garments is a fine example of Nordic biomimicry.
Product material: Ventile fabric from Stotz, treated with NordShield
Product weight: 607 g
Available in stores: Fall 2o22
Recommended retail price: €559,90