KIDS AWARD FW 23/24
Statement from the jury: This children's jacket is the first Bluesign product of the Finnish brand Reima. It is made of a combination of very interesting sustainable materials. The outer material is made of Seawool, a blend of recycled polyester and a recycled polyester that contains nano-sized powder from discarded oyster shells. A PU membrane makes the jacket waterproof and breathable. Warmth is provided by Fellex Ocean Ecofill, and so the jacket also helps keep the ocean and coasts clean. In addition, the jacket is comfortable to wear and has all the features that children need.
Reima’s first ever bluesign product, made from waterproof, breathable Seawool material. The Seawool polyester contains nano-size powder from discarded oyster shells. Insulation bluesign approved Fellex Ocean Ecofill, that helps keep our oceans clean.
PRIMARY INNOVATION FEATURES
The bluesign approved fabric consists of 52% certified recycled polyester and 48% recycled Seawool polyester that contains nanosize powder from discarded oyster shells. The powder addition gives the polyester fiber many benefits, the most striking of which is the wool-like, soft surface and impressive warmth. The Seawool fibers have an excellent insulation capability compared to regular polyester – and even wool. The oyster shell’s natural property, low conductivity, gives the fibers anti-static properties, and the fibers are also antibacterial, meaning there is better odor control. The jacket is insulated with bluesign approved Fellex Ocean Ecofill loose insulation that helps keep our oceans clean. Ecofill fibers are certified recycled (GRS + OceanCycle certified) and they originate 100% from materials collected from communities with no formal waste management within 50 km of the coastline, of material washed up on beaches and shorelines, and material floating.
INTENDED SPECIFIC END USE
Warm, waterproof and urban winter jacket. The jacket is a classic time- defying design for kids sized 104 to 164 cm. The fuss-free style is unisex and usable all winter long, even during the coldest times.
Reima is committed to work everyday for sustainability. In 2023, 90% of their clothes will be made of sustainable materials.
FUN FACTS OR BACKSTORY?
The name Osteri means Oyster in english and refers to the material, which includes oyster shells.
Design: Mikko Niiranen
Product material: Waterproof, breathable Seawool material. Insulated with bluesign approved Fellex Ocean Ecofill (certified recycled). Water column 10 000 mm (EN20811) and water vapor permeability 8 000 g/m2/24 h (ISO 15496). The smooth lining bluesign fabric consists of 55% recycled polyester and 45% polyester.
Available in stores: October 2023 Reima own channels
Recommended retail price: €139.95