Name: Svea Landschoof
Company: Nordisch Unterwegs, Svea Lanschoof Instagram

Title:Photographer, Content Creator, Nordic Marketer
Country: Sweden

Favorite outdoor activities:
Hiking, swimming, and wild camping.

What’s your main contribution of being in the Jury do you think?
With a curious mindset, a practical approach, and plenty of time spent outdoors, I put gear to the test in real-life conditions – both through my creative work and personal adventures. I care about how things perform beyond the lab: Are they comfortable, clever, and built to last? And most importantly, do they inspire people to connect with nature?

Name: Ruben Möller
Company: Flensborg Avis

Title: Journalist, Head of Sports Editorial Department
Country: Denmark

Flensborg Avis is the daily newspaper of the Danish minority in Germany. I’ve been working for the sports desk here for over 20 years with interruptions (starting as a freelancer and becoming head of department in 2012). Mainly handball, preferably about the Olympic Games.

Favorite outdoor activities:
Snowboarding, surfing, running and cycling.

What’s your main contribution of being in the Jury do you think?
As a jury newcomer, I hope I can approach the activities with a fresh perspective. Thanks to my connections throughout Scandinavia, both professionally and privately, I am very familiar with the culture, lifestyle and life in and with nature in the Nordic countries. As a sports journalist who spends a lot of time in professional sport, I also have an affinity for and a certain knowledge of current and modern (sports) articles.

Name: Julie Lindblad
Company: The Danish Outdoor Festival & Heal Your Nature

Title: Naturebased psycho therapist, Nature therapist, Mindfulness educator
Country: Denmark

Favorite outdoor activities:
Definitely silent walks and “nature bathing” (just being fully present and immersed in the natural world). I love working with the elements of nature as symbols for what’s happening in life—it’s powerful and grounding.

Spending time with good friends around a campfire, cooking outdoors, sitting in silence under a sky full of stars… that’s the kind of magic I live for.
And honestly, one of the highlights for me is planning and running the Danish Outdoor Festival. Bringing together a bunch of people who share a love for nature, movement, connection, and inspiration—it fills me up every time.

What’s your main contribution of being in the Jury do you think?
As a nature-based psychotherapist, I’m out there with my clients in every kind of weather, all year round. Rain, wind, snow, sunshine, — it’s all part of the therapeutic space. I don’t believe in “bad weather.” Everything the outdoors offers becomes part of the process. It’s about learning how to take care of your own existence and respond to what’s happening around you. Nothing is wasted.

I probably have a pretty unique take on gear and clothing, from my kind of work in the outdoors. My sessions are often slow-paced, sometimes involving hours of stillness,— either sitting or just being present. So, for me, it’s absolutely essential that my clothing and equipment keep me warm, dry, well-ventilated, and comfortable. I look for things that are functional, practical, durable, and made in a sustainable way. Because, when we learn to take better care of ourselves, we naturally become more mindful about how we care for the earth.
I am nature. You are nature. We are nature.
Nature doesn’t judge. Nature heals. Nature holds us.
Our inner nature mirrors the outer one, — and the other way around.